All seven elements must be considered when evaluating your work. Additionally, having a solid understanding of the essential elements can also help you objectively critique your own artwork. Knowing these terms will provide a common language for you to discuss your artwork with others. The seven essential elements of design are also fundamental for building your art vocabulary. How you use these essential elements can be the difference between a piece of artwork that resonates with your viewers versus a piece of art that feels stale, lifeless, and is easily forgettable. Furthermore, learning these design basics will make your creative work come to life, helping to create an emotional connection between the viewer and your work. Understanding these elements will enable you to use them effectively in your creative work, and it will provide enormous benefits for your artistic development and ongoing self improvement. Seven of these essential elements of design are: line, color, shape, form, value, space, and texture. There are fundamental principles of design that operate in tandem with concrete elements of visual design. Used correctly it will create depth, contrast and emphasis.When finding a new hobby it is important to constantly work on building and practicing your developing skill set, but sometimes it can feel intimidating to know where to begin.Īll visual creatives––from fine artists to graphic designers––draw upon design principles to strengthen their artistic ability. It is everything from the darkest of blacks through to the brightest of whites. Value is how light or dark an area looks in a design. Use it effectively to give the eye a rest, define importance and lead the eye to where you want it to travel. It can be used to separate or group information. Space:Ī vital part of any good graphic design, Space is the area around the elements in a design. Use carefully to create a visually pleasing design and eye-catching design. The three basic shape types are Geometric (Circles, Squares, Triangles etc.), Natural (leaves, trees, people etc.) and abstract (icons, stylisations and graphic representations). In graphic design, size is used to convey importance, attract attention and create contrast. This can be applied graphically in the form of pattern or through the choice of printable surface. Using texture in graphic design adds depth and visual interest. Texture relates to the surface of an object. See our post on Colour Psychology for more detail. Colour:Ĭolour is used to generate emotions, define importance, create visual interest and unify branding. Lines, in graphic design, can be used for a wide range of purposes: stressing a word or phrase, connecting content, creating patterns and more. *Thanks to Paper Leaf for the use of their graphic Line: Recipes may vary, but all works of art and design contain a combination of the following seven elements shown in this infographic: Take one part color, a pinch of texture, and a whole lot of shape and the result will be some well-designed graphic design. More simply put, they are the ingredients of art. The Elements of Good Graphic Design are the components or parts of a work of art or design.
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